Olympus has today officially pledged to launch more 'four thirds' DSLR camera gear in a sign that its product strategy may not have been scuppered by the £1.1 billion financial scandal.
The four thirds promise is contained in a statement from Olympus Japan which reads: 'As the originator of the four thirds system and micro four thirds system standards, Olympus Imaging Corp will continue to develop and enhance the product line-up for both standards to meet the diverse needs of our customers.'
In 2010, Olympus appeared to indicate that its E-5 DSLR (pictured) may be the last of its four thirds cameras, having previously denied this was the case.
In the 26 January statement, Olympus also welcomes recent decisions by the makers of Tamron and Tokina lenses to launch 'products compliant with the micro four thirds system standard'.
Japanese video camera maker Astrodesign has also signed up to the micro four thirds standard according to the statement which adds: 'With the addition of exciting new products from these companies, the micro four thirds lineup will become much more diverse, further increasing the potential of this advanced digital imaging system.'
The news comes just weeks ahead of the CP
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субота, 28. јануар 2012.
Olympus promises more Four Thirds camera gear
Canon sees camera sales slide in Japan
Canon camera sales fell 16% in Japan last year, compared to the year before, according to official figures.
Canon's domestic Consumer Imaging sales revenue dropped 34.3 billion yen, to 179.5 billion yen for the 12 months to 31 December 2011.
The figures are contained in financial results released earlier today by Canon Marketing Japan Inc, the camera maker's domestic sales arm.
However, Canon predicts a 17% rise in domestic Consumer Imaging sales for 2012.
In a presentation, dated 27 January, Canon Marketing Japan added: 'We estimate the sale amount of damage
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недеља, 15. јануар 2012.
Polaroid Android HD Camera
A detailed hands-on look at the new Polaroid Android HD Camera.
The Polaroid SC6130 Android HD Camera is the world’s first digital camera to have the Android mobile operating system built-into it. Running Android 2.3.4, it offers all the benefits of that OS and you may even be able to make calls on it too, as it looks and feels very much like a smartphone. Camera wise, there’s a 16 megapixel CCD sensor, 3x optical lens and 3.2 inch touchscreen display. Due to be released in April and available in 6 colours, the Polaroid Android HD Camera will cost around $300.
Take a closer look at the Polaroid Android HD Camera in our photo gallery.
A gallery of 14 hands-on photos of the Polaroid Android HD Camera.
Image GalleryClick on a thumbnail to see the full version.View the Original article
четвртак, 12. јануар 2012.
Samsung plans high-end compact system camera (update)
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CES: Samsung plans high-end compact system camera (update)
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Samsung plans high-end CSC; shifts all camera output to China (update)
LAS VEGAS - Samsung is working on plans to launch a higher-end compact system camera (CSC) to rival DSLRs and has moved all camera production from South Korea to China to cut production costs.
Sunhong Lim, Samsung's newly recruited Digital Imaging sales and marketing vice president, outlined the plans in an interview with Amateur Photographer at the Consumer Electronics Show (CES) in Las Vegas.
However, Lim (pictured) stressed that the firm must first 'democratise CSC' by establishing a wider range of CSC models aimed at both consumers and enthusiasts and making them 'more affordable'.
'CSC is the new technological innovation,' said Lim. 'Lighter, and almost the same quality for consumers
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среда, 11. јануар 2012.
Samsung plans high-end compact system camera
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